26/03/2025 - Marketing para para seu negócio

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Buyer Personas vs. Ideal Customer Profiles: What’s the Difference?

Have you ever crafted the perfect marketing campaign only to be met with silence? The problem might not be your message but who you’re sending it to. Understanding your target audience is crucial for effective marketing.

This blog post will differentiate buyer personas and ideal customer profiles–two powerful tools that can help you pinpoint your ideal customer and amplify your marketing success.

26/03/2025

40 Must-Read Marketing Books (That Happen to be Written by Women)

From Everybody Writes (Ann Handley) to the Velveteen Rabbit (Margery Williams), these books — all written by women — will inspire, help, and grow your content and marketing skills. It’s a great way to celebrate Women’s History Month.

26/03/2025

Parlamentares destacam a importância da Indústria

Durante sessão solene de lançamento da Agenda Legislativa da Indústria, deputados federais e senadores ressaltam que a indústria

26/03/2025

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