How One Brand Solved the Marketing Attribution Puzzle [Video]

Learn how travel company TUI’s digital analytics team developed an attribution model to show how marketing contributes to the business — and automated the process across all their platforms.

Learn how travel company TUI’s digital analytics team developed an attribution model to show how marketing contributes to the business — and automated the process across all their platforms.

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Discover the Latest Marketing Trends to Watch for 2026

Discover the Latest Marketing Trends to Watch for 2026

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